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Chalet Hotels is gearing up for post COVID‐19 ‘new normal’

Chalet Hotels (CHL), which owns, develops and manages asset of high‐end hotels in key metro cities in India, on Tuesday said the company has  taken various steps  towards rethinking  the ‘new  normal’  for  the  business  and  gearing  its offerings  for  the  post  COVID‐19  lockdown  world. 

In a regulatory filing, the hospitality chain of K. Raheja Corp, said, “Within the hotel’s portfolio, 4 of our 6 hotels today have in‐house guests which include stay‐on guests,  doctors and medical fraternity. Our colleagues at the hotels, continue to provide hospitality services to these guests under these trying circumstances.”

The Company’s hotel platform comprises five operating hotels including a hotel with a co-located serviced residence, located in the key Indian cities of Mumbai, Hyderabad and Bengaluru. 

CHL’s hotels are branded with globally recognized hospitality brands in the luxury‐upper upscale and upscale  hotel segments such as JW Marriott, Westin, Marriott, Marriott Executive Apartments, Renaissance, Four Points by Sheraton and Novotel. 

Noting that social  distancing  is going to  be  the  new  norm, the hotel chain said elaborate health and  travel history checks and distancing measures will be key in ensuring traveler safety.  

“Today  all  our  hotels  including  the  ones  without  guests  are  adequately  manned  to  align  with  the  inhouse guest count, plant and machinery are regularly operated and sourcing arrangements are in place to the extent permissible to ensure smooth operations of the business,” the release said. 

“The hotels are thus in a position to scale up at a short notice, post lockdown.   With the phased withdrawal of the lockdown, it is expected that the hospitality industry will recover in line with the economy,” it added.

The company also said that its senior  management  has  been  actively  working  with  various  Hospitality  and Industry associations (FAITH, HAI, FHRAI, CII & FICCI) in engaging with the Government to seek relief for the industry. This will provide the sector incremental support for revival over the short to midterm. 

The company also said that in the near term the earnings and profitability of its business is expected to be materially impacted. 

However it added that the company has over the years built a strong hotel led mixed‐use asset development model. In the current situation, while operations for Hotel and retail segments continue to witness direct impact from the crisis, rentals from commercial operations provide a steady annuity shield and resilience to the operating cash flows. The retail portfolio, which includes the two malls in Mumbai and Bengaluru, are currently closed in line with government protocols.  

“The Company shall continue to assess the emerging consumer behavior and demand drivers thereby suitably  realign  its  business  strategy  with  a  view  to  continue  being  a  dominant  player  in  the marketplace,” it added. 

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